Project Overview

unnamedIn the end, we will conserve only what we love, we will love only what we understand, and we will understand only what we are taught.”
–Baba Dioum, Senegalese Conservationist

Understanding this sentiment is key to so many conservation projects and forms the basis of our project saving amphibians in Nayarit in western Mexico. Three years ago, a team started a project to understand the amphibian diversity in the area and to collect both biological and ecological data of its species. During the fieldwork in rural communities (some of which have a high percentage of indigenous people) we spoke with local people about amphibians, showing them pictures and asking them if they knew their common names, etc. The common response was fear and/or repulsion toward these animals. They only knew a few species and their knowledge about the ecology and requirements of these amphibians was scarce.

The main goal of this project is to engage local people at select sites in Nayarit in environmental education to increase their knowledge and awareness about the importance of amphibian conservation and the habitats vital to their survival. We’re working with local NGOs (Ecologizate al 100, Scout Group 1 and others) to design printed educational materials that we will use to spread the message of conservation throughout these Mexican communities.

Project Goals


At each selected site the activities will include:

  • A photographic exposition of species of amphibians of Nayarit
  • Audiovisual presentations inviting all individuals to participate
  • Searching for amphibians at night with the help of local people
  • Cleaning and habitat restoration activities

We aim to get information out to at least 150 people from each of the five localities and to inspire them to become involved in these conservation activities.

Quick Facts


At least 18 amphibian species, at least 12 of which are endemic to Mexico


North America

Local Partners

Ecologizate al 100, Scouts Grupo 1 Tepic

Additional GWC Projects in North America